The initiative that explores and promotes circular design
Super Nature – towards a circular economy
Super Nature is a King’s Cross initiative in which we explore design, materials and production methods that have a positive impact on people and the planet. The idea is to use art installations and the cultural programme at King’s Cross as a way to facilitate conversations and collaborations and most importantly, to bring about change.
When we collaborate with the natural world and each other, we have the potential to improve lives – from the food we eat and the clothes we wear to the houses we live in and the air we breathe.
It is the seed of an idea and a small part of what will be a long and complicated journey for the King’s Cross Estate to become ‘circular’ by 2030.
What is a circular economy?
Instead of throwing things away when we’re done with them, a circular economy keeps resources in use for as long as possible and then repurposes the materials at the end of their lives to reuse as something else. The concept draws inspiration from the cycles of our natural world. It is a system in which someone’s waste becomes the material for someone else’s creation.
The Super Nature initiative looks to address all three principles of a circular economy as laid out by the Ellen Macarthur Foundation – designing out waste and pollution, keeping products and materials in use and regenerating natural systems. The foundation is the leading organisation working to accelerate our transition to a circular economy.
